Want to learn how to create the perfect author tagline?
Join me for a FREE weekend intensive starting Friday, September 10, 2021, as part of Savvy Author’s 2021 WriterCon: Dreams to Reality. This session will help you use three simple techniques to write your tagline and build your brand.
Branding builds name recognition and helps readers understand the value behind what you offer so that they can make an informed buying decision. But if you only have a few seconds to make a lasting impression, the author tagline may be your best bet.
A tagline is a catchphrase, slogan, or subverted call to action that describes and/or defines your brand. An author tagline tells audiences what you have to offer in a manner that’s easily repeated and defines your expertise without having to explain every detail.
To be clear, a tagline is different from a logline or book blurb—both of which summarize a single work. A tagline is about defining what YOU offer as an author. Think of a great author tagline as a motto or a mission statement that flourishes as your bibliography grows.
This intensive will focus on why every writer needs tagline, what makes a great tagline, and how to create one even if you’re a freelancer or you’ve yet to pen your novel.
To register for my FREE class, “Three Steps to the Perfect Author Tagline,” go to SavvyAuthors and signup today! Don’t worry if you don’t have the whole weekend free. This is a text-based online session, which allows participants to work at their own pace.
See you there!
xoxo AJ
